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- <text id=90TT2385>
- <title>
- Sep. 10, 1990: Business Notes:Services
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1990
- Sep. 10, 1990 Playing Cat And Mouse
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- BUSINESS, Page 63
- Business Notes
- SERVICES
- It's That Man Again
- </hdr>
- <body>
- <p> After two decades in the shade of the local 7-Eleven, lo and
- behold, milkmen are making their rounds again. Customers
- ranging from affluent suburbanites to working mothers are
- paying up to $1.99 per half-gallon for milk delivered to their
- doorsteps. Since the Palm Beach Milk Co. opened in May with 200
- customers, it has added 800 people to its routes, and it
- expects to tack on 500 more this fall. Welsh Farms in Long
- Valley, N.J., estimates that about 25% of its business now
- comes from home delivery.
- </p>
- <p> The main reason for the modest upsurge in men in white is
- the pressure on two-income families with little time for
- shopping. The traditional reusable glass milk bottles delivered
- to the doorstep also please environmentally conscious
- customers. The new breed of milkmen have a lot of doorsteps
- left to visit: despite their return, says the United Dairy
- Industry Association, less than 1% of all milk sold in the U.S.
- is currently home-delivered.
- </p>
-
- </body>
- </article>
- </text>
-
-